Paul Lessing: Advertising in 2012 A.D.

April 26, 2010 in Advertising, copywriting, Creative and Design, Des Moines, Iowa, Lessing-Flynn, Marketing, Paul Lessing, That's Kinda Cool, Web Analytics
Tags: advertising predictions, fortune teller, future, Marketing, predictions, telepathy, the future of advertising

Look over a magazine or farm paper of only two or three years past and the advertising copy appears crude.  What was then considered snappy is now worn and old like a garment.  Three years from now will the same be true of this year’s copy? Copy is constantly improving.  The cry always for something [...]

Website of Dreams? Better Go the Distance

April 7, 2010 in Advertising, Iowa, Lessing-Flynn, Marketing, Online Marketing, SEO, Social Media, Traditional Media, Web Analytics
Tags: blog, des moines social media, facebook, field of dreams, go the distance, google, if you build he will come, iowa social media, james earl jones, kevin kostner, Lessing-Flynn, media, milwaukee, movie site, Paul Lessing, ray kinsella, search engine optimization, search engine rankings, SEO, shoeless joe jackson, Social Media, twitter, web site, web traffic

I wasn’t intending to go to the Field of Dreams movie site. I was on my way to Milwaukee heading east on Highway 20 and the sign for Dyersville caught me off guard. The stop would delay the journey, but how can you not stop at the Field of Dreams? I mean, it’s the freaking Field [...]

Fun with Web Analytics

February 8, 2010 in Lessing-Flynn, SEO, That's Kinda Cool, Web Analytics
Tags: bloggers, Des Moines, des moines ad agency, Iowa, iowa ad agency, Lessing-Flynn, lessingflynn.com, SEO

Bloggers looking for site traffic know that tagging their posts can increase traffic and SEO significantly. We’re no different, but the real fun is in the domains names we find visiting LessingFlynn.com. These domains reveal a variety of interesting people and companies visiting our Web site. When we look at our own Web site analytics [...]