Posts Tagged ‘claire celsi’
“How would you like your steak cooked?” You’ve heard this question, right? Whether it’s at Django or at your friend’s back yard cook out. Your answer is unique. There are many choices on how you have your steak prepared. Raw, bloody as hell, seared, rare, medium rare, medium, medium well done, well done and overcooked. Consumers [...]
NOTE: I apologize in advance to clients and non-bloggers for this post. While we try to keep in mind the perspectives of all of the audiences that visit our blog we know this post is pretty targeted to the blogging community in Des Moines. But, we do think there is value to be gained in [...]
In order to do our part for Earth Day, we announced on Monday that we are starting a new national celebration in conjunction with Earth Day called “National Blog Post Recycling Day.” Other than the sentences you are reading now, we will be posting no “new” content on our blog. Grab your lap top, your smart [...]
I stumbled into the aviators. I mean, when we photoshopped the Top Gun original photo, I agreed to be Goose (you know, the one who dies) because taking the role of Maverick, the main character, well, that’s not my style. I’m a little out there but try to stay somewhat humble. Plus, a Flynn has [...]
Happy Presidents Day … which, unless you work for the state or for a bank, means very little. My apologies for the Point Break “Ex Presidents” reference, but thought a post about ex-presidents and social media might be fun. Yes, we went there. I was talking with fellow Ad Maverick (@tomflynn3) about which former presidents [...]
A few weeks back we announced the 2009 AdMavericks commenter of the year contest. The response was just what we hoped for – tons of comments on our blog. Congrats to all the nominees, and keep up the comments as we’ll do this again in 2010. The video tells the whole story. Enjoy! P.S. I [...]
No social media in Iowa? That’s what our newfound friends and rivals – MediaTwoPointOh in North Carolina – say in one of their latest blog postings: “They’re in Iowa … There’s no social media in Iowa yet – is there?” and … “Seriously people – they’re in Iowa. Everyone in New York knows you need [...]

Iowa Lottery – Social Media Heroes
January 18, 2010 in Commenter of the Year, Creative and Design, Des Moines, Iowa, Public Relations, Social Media, Social Media Capital of the World
Tags: blog, claire celsi, facebook, government marketing, government social media, Iowa lottery, lottery marketing, Mary Neubauer, social media plan, twitter, youtube
Can you name one government agency in the state, scratch that*, the world, that handles issues with open and truthfulness like the Iowa Lottery? Check out this blog post where they talk openly about offsets. Offsets is the process in which a lottery winner who owes the state money has their winnings deducted prior to being [...]