Posts Tagged ‘farming’

Well, it’s sweeps week … the month-long television show ratings period that determines how many people are watching which shows – and sets tv advertising rates for the next several months.  We all know the routine: both tv networks and their local affiliates drag out the most sensational headlines they can invent to snag eyeballs. [...]

40 mph winds, 21″ of new snow, road advisories all over the Midwest and a cattle sale scheduled on Sunday December 27 is a recipe for disaster and by far a cattlemen’s worst nightmare. Luckily, “you’ve got mail,” e-mail that is to inform you of an event postponement. My husband and I raise, buy and [...]

Farmers and ranchers provide food and habitat for seventy five percent of the nation’s wildlife.  On average, 24 hours a day, 365 days a year, about $6 million in U.S. agricultural products – oilseeds, cotton, grains, meats, vegetables, snack foods, etc., are consigned for shipment for export to foreign markets.  Less than two percent of [...]

My fellow Maverick, Tom Flynn and I are in Atlanta this week. Tomorrow, we are privileged to be speaking to members of FEMA – no – not the folks that showed up late to New Orleans – FEMA – the Farm Equipment Manufacturers Association. The subject? Making Some Dollars and Some Sense out of Social [...]

Say you’re a large national bank with a group of clients that you have more than a billion dollars worth of business with.  Now say an organization that opposes the business your clients do comes to you and wants to develop an affinity credit card program where people who use those credit cards can help [...]

If you haven’t seen it on tv, online, in print or everywhere else it seems to be splashed since its launch a week-or-so ago, Genuity is the new “superbrand” for Monsanto’s high tech seed traits.  So far, the campaign –  the ads, videos, online elements, PR, etc. are extremely well done and obviously well planned.  It’s the [...]

If you’re in agriculture and receive one of the many e-newsletters or review ag websites, you’ve probably been exposed to the fact that the movie, Food Inc., will open in select theatres on Friday, June 12.  The buzz? Ag enthusiasts are curious, scared and even worried if this movie will exploit the industry.  And why [...]

During the third week of March somebody decided to honor farmers via National Ag Week, March 15 to 20 with the 20th designated as Ag Day. This is one way we can stop to realize and recognize the impact of agriculture all around us. Whether you live in Iowa, Florida or Montana the agricultural community is [...]

We’ve all heard ad-nauseam about the massive layoffs, down economy and troubled times. I read an article in Bloomberg this afternoon about the DuPont Co, the third biggest chemical maker, reporting Q4 net losses at $629 million. The article attributes this to the reduced demand for construction and automotive products. No surprise, right? What’s surprising is this excerpt: Agriculture was [...]





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