Website of Dreams? Better Go the Distance

April 7, 2010 in Advertising, Iowa, Lessing-Flynn, Marketing, Online Marketing, SEO, Social Media, Traditional Media, Web Analytics
Tags: blog, des moines social media, facebook, field of dreams, go the distance, google, if you build he will come, iowa social media, james earl jones, kevin kostner, Lessing-Flynn, media, milwaukee, movie site, Paul Lessing, ray kinsella, search engine optimization, search engine rankings, SEO, shoeless joe jackson, Social Media, twitter, web site, web traffic

I wasn’t intending to go to the Field of Dreams movie site. I was on my way to Milwaukee heading east on Highway 20 and the sign for Dyersville caught me off guard. The stop would delay the journey, but how can you not stop at the Field of Dreams? I mean, it’s the freaking Field [...]

New Dahl’s Web site – Same Lame Result

March 1, 2010 in Advertising, Des Moines, Iowa, Lessing-Flynn, Marketing, Online Marketing
Tags: bad web site, Dahl's Foods, Dahls, Des Moines, Fareway, Grocery, grocery web site, Iowa, search engine optimization, SEO, university of miami

Dang it all, Dahl’s!!! You know we root for you! You have a long history in Des Moines but you are making it almost unbearable to even think of shopping in your stores after this latest stumble. What should be a banner day with the launch of a new Web site is now leading me [...]

Fun with Web Analytics

February 8, 2010 in Lessing-Flynn, SEO, That's Kinda Cool, Web Analytics
Tags: bloggers, Des Moines, des moines ad agency, Iowa, iowa ad agency, Lessing-Flynn, lessingflynn.com, SEO

Bloggers looking for site traffic know that tagging their posts can increase traffic and SEO significantly. We’re no different, but the real fun is in the domains names we find visiting LessingFlynn.com. These domains reveal a variety of interesting people and companies visiting our Web site. When we look at our own Web site analytics [...]

Leveling the SEO Playing Field in Des Moines

February 4, 2010 in Des Moines, Iowa, Lessing-Flynn, SEO
Tags: conyers design, Des Moines, des moines ad agencies, fynn wright, google, innova ideas and services, Iowa, juls design, Lessing-Flynn, movement Inc., parallel site, pattee design, Performance Marketing, sally cooper smith and company, sayles graphic design, SEO, stealing web traffic, Strategic America, the integer group, the meyocks group, trilix marketing, ZLR Ignition

We’ve got an internal blog policy at Lessing-Flynn – never rip other ad agencies. That being said, I am not going to rip another ad agency, I am merely going to point out what they are doing and let you draw your own conclusions. Let me start by saying to our friends at Push Branding [...]

You Suck at the Internet!

September 14, 2009 in Advertising, Creative and Design, CRM, Marketing, Online Marketing
Tags: bad clip art, bad web site, good web site, josh fleming, SEO, tertiary content, visual weight on the web, web navigation, web search, web site design, web site tips

Yes, I said it. I looked at your Web site and you haven’t paid attention to that thing in years. You treat that thing like a red headed step child you keep hidden in the basement. Seriously, its bad. Even worse, people that visit your Web site once never come back. Why? Well, you don’t [...]

Lessing-Flynn Launches New Web Site

May 19, 2009 in Advertising, Lessing-Flynn, Marketing, Social Media, That's Kinda Cool
Tags: ad agency web site, advertising case studies, brand interaction, content management, content management system, facebook, facebook notes, global reach, new web site, online brand, search engine optimization, SEO, siteviz, Social Media, twitter, updating your Web site, Web Analytics, Web site purpose, web traffic

I’m happy to announce that the new Web site for Lessing-Flynn is now live. Its always challenging to do interactive work for a client and even more challenging when that client is yourself. Here’s what we did, and even more importantly, why we did it. The same questions we ask our clients we also asked ourselves. [...]

Middle Management Sucks the Life out of America

April 22, 2009 in Lessing-Flynn, Marketing, Social Media
Tags: bad company management, bad middle management, des moines insurance, insurance premiums, iowa business, iowa insurance, leading insurance company, middle management sucks, SEO, web 2.0, web 3.0, web site redesign

Through some hard work and multiple attempts, we earned the opportunity to present our capabilities to the chief marketing officer at a large insurance company here in Des Moines. The VP of Marketing liked what she saw and thought we could help support their Web site redesign efforts and helped us schedule a follow up [...]